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Manipulating Crucial Skills with Vital Smarts

Manipulating Crucial Skills with Vital Smarts

Crucial Conversations from the team at Vital Smarts: Dear Joseph, My boss is a big fan of yours, but I think he’s misusing his understanding of your material to bully people then patting himself on the back for being a...
A Start-Up Case Study: Ann Reardon, the "Baking Queen of YouTube"

A Start-Up Case Study: Ann Reardon, the “Baking Queen of YouTube”

Adapted from Content, Inc., by Joe Pulizzi. Sydney, Australia’s Ann Reardon is the “baking queen of YouTube.” In 2011, after giving birth to her third son, Ann was looking for something to do during her night feedings, so she launched...
Winning the Brain Game

Winning the Brain Game

From Matthew E. May, author of “Winning the Brain Game” What do most people do when handed a tricky problem to solve, one that requires a wee bit of the Apple tagline (think different)? I’m fairly confident that I know...
Preview Our Summer Reading!

Preview Our Summer Reading!

SUMMER PREVIEW SERIES McGraw-Hill is excited to publish some wonderful and innovative new titles in the coming months.   Here are a few highlights and FREE content from our books! IMPOSSIBLE TO IGNORE: Creating Memorable Content to Influence Decisions  This book...
How to Find Your 'Why' in Life

How to Find Your ‘Why’ in Life

How to Find Your ‘Why’ in Life By John Addison, Author of Real Leadership: 9 Simple Practices for Leading and Living with Purpose In 1981, after I’d been working at Life of Georgia for about a year, I was moved...
A Case Study in Cultural Change

A Case Study in Cultural Change

From Innovating Lean Six Sigma by Kimberly Watson-Hemphill. A plastics manufacturer that was trying to come out of bankruptcy acknowledged that it had a culture of command-and-control management. The unstated mantra was, “Do as I say.” The company was turning...
Avoid Being the "Innocent Spouse" this TAX Season!

Avoid Being the “Innocent Spouse” this TAX Season!

LOSS OF INNOCENCE By Jeff Schnepper, Author of How to Pay Zero Taxes 2016: Your Guide to Every Tax Break the IRS Allows It was clearly Barbara’s fault. The mutual fund was in her name and she didn’t report the dividends...
Steve Forbes has a plan for National Revival

Steve Forbes has a plan for National Revival

Excerpted from the Introduction of REVIVING AMERICA by Steve Forbes How do we revive America? Both left and right agree the nation has lost its way. The Great Recession that followed the historic financial meltdown of the mid-2000s officially ended...
THE REVISED AND EXPANDED EDITION IS FINALLY HERE!

THE REVISED AND EXPANDED EDITION IS FINALLY HERE!

Stephen Key poured everything he knew into the first edition of this book, One Simple Idea: Turn Your Dreams Into a Licensing Goldmine While Letting Others Do the Work. Something seems to have worked: Since it was published in 2011,...
Pay ZERO Taxes This Year!

Pay ZERO Taxes This Year!

ZERO TAX TALK By Jeff Schnepper, Author of How to Pay Zero Taxes 2015: Your Guide to Every Tax Break the IRS Allows    It’s been said that the only difference between death and taxes is that death doesn’t become...
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The Potential For Customized Learning in Student-Centric Classrooms

The Potential For Customized Learning in Student-Centric Classrooms

Excerpt adapted from Disrupting Class, Expanded Edition: How Disruptive Innovation Will Change the Way the World Learns by Clayton Christensen, Curtis W. Johnson, and Michael B. Horn. If the goal is to educate every student—asking schools to ensure that all students have the skills and capabilities to escape the chains of poverty and have an all-American...  LearnMore
An Analogy is Like a Doorway to "Aha!"

An Analogy is Like a Doorway to “Aha!”

Adapted from Communicate to Influence: How to Inspire Your Audience to Action, by Ben and Kelly Decker. An analogy is a comparison that reveals an underlying (and surprising) commonality between two dissimilar objects or ideas. Analogies use familiar examples to explain ideas and concepts that are less easily understood. They are concrete and matter of...  LearnMore
The Blueprint That Fixed a Doomsday Scenario

The Blueprint That Fixed a Doomsday Scenario

From the book SECOND SHIFT: The Inside Story of the Keep GM Movement. (Or you can watch the trailer for the companion PBS documentary, also entitled Second Shift: http://www.secondshiftfilm.com/) The problem: Saving the Lansing, Michigan, region from a doomsday scenario, where the major manufacturer in the region (General Motors) would be closing its plants and...  LearnMore
Is Your Job a Chore, a Career, or a Calling?

Is Your Job a Chore, a Career, or a Calling?

From the acclaimed book Happier: Learn the Secrets to Daily Joy and Lasting Fulfillment, by Tal Ben-Shahar: The psychologist Abraham Maslow once wrote that “the most beautiful fate, the most wonderful good fortune that can happen to any human being, is to be paid for doing that which he passionately loves to do.” It is...  LearnMore
A Crash Course in Copywriting

A Crash Course in Copywriting

Excerpt from Words that Sell, 2E; More than 6,000 Entries to Help you Promote Your Products, services, and Ideas by Richard Bayan. An advertising copywriter uses words as tools to persuade and motivate an audience. You persuade your readers that you have something valuable to offer; you motivate them to acquire it for themselves. This is...  LearnMore
Want to Succeed? Focus on Where You Want to Go

Want to Succeed? Focus on Where You Want to Go

Adapted from Mind Gym: An Athletes’ Guide to Inner Excellence, by Gary Mack. When a weekend golfer arrives at a water hole what is the second thing he does after fishing an old ball—a water ball—out of his bag? Stepping to the tee he tells himself, “Don’t hit it inthe water.” What we’ve learned in...  LearnMore
Overcoming the Terror of "Small Talk"

Overcoming the Terror of “Small Talk”

Adapted from How to Talk to Anyone by Leil Lowndes. Someday, scientists say, communications fears may be treatable with drugs. They’re already experimenting with Prozac to change people’s personalities. But some fear disastrous side effects. The good news is that when human beings think, and genuinely feel, certain emotions—like confidence that they have specific techniques...  LearnMore
Will You Have Enough Leads to Meet Your Quota This Month? Here's How to Be Sure

Will You Have Enough Leads to Meet Your Quota This Month? Here’s How to Be Sure

Guest post from Marylou Tyler, founder of Strategic Pipeline, a Fortune 1000 sales process improvement consulting group and bestselling author.  Her latest book, Predictable Prospecting will be in stores August 2016. Missing your sales quota is awful. Which excuse do you use?: “My quota is too high” “It’s really slow right now” “I’ll get ‘em...  LearnMore

Neuromyelitis Optica

Dr. Stephen Hauser, Neurology editor for Harrison’s Principles of Internal Medicine, discusses Neuromyeltis Optica, and its epidemiology, cause, and management, and its relation to underlying systemic autoimmune diseases Visit http://HarrisonsIM.com to watch more videos from Dr. Hauser and the authors of the 18th edition of Harrison’s Principles of Internal Medicine.  LearnMore
4 Questions to Ask Before You Negotiate

4 Questions to Ask Before You Negotiate

From Building Wealth One House at a Time, Updated and Expanded, by John Schaub. 1. Is the person with whom I am negotiating able to make a binding decision? If not, ask who can make that final decision and negotiate with that person. With smaller transactions, such as a purchase at a store or when...  LearnMore
How Waste Became "Business as Usual"

How Waste Became “Business as Usual”

Excerpted from THE LEAN CEO: Leading the Way to World-Class Excellence by Jacob Stoller. Take a look at the following three scenarios: • A recreational trailer manufacturer was forced into bankruptcyafter revenues dropped 60 percent during the 2009 recession. • A medium-size hospital closed its doors amid rising costs, quality concerns, and growing competition from larger...  LearnMore
Helping Leaders Understand Their Role in Six Sigma

Helping Leaders Understand Their Role in Six Sigma

From INNOVATING LEAN SIX SIGMA by Kimberly Watson-Hemphill. We’ve run into an odd phenomenon many times in recent years. When we talk to deployment leaders, they complain to us that their business leaders aren’t showing strong support. But when we talk to the business leaders, they say that they support these initiatives and are unaware...  LearnMore