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Monthly archive March, 2013
Beat the competition with today’s most effective business strategy

Beat the competition with today’s most effective business strategy

Don’t be the last one in the game!  GAMIFICATION REVOLUTION will show you how! Gamification uses the latest innovations from game design, loyalty programs, and behavioral economics to help you raise engagement while also increasing revenue and social media traffic. Why gamification, and why now? Today’s generation expects some level of game-based interaction at work. CNN,...  LearnMore
The Key Marketing Lesson That Most Brands Flunk

The Key Marketing Lesson That Most Brands Flunk

A guest post by Mack Collier, author of Think Like a Rock Star: Numerous studies and surveys have found that consistently the top goal for marketers is acquiring new customers.  CMOs are judged by their ability to expand the existing customer base by bringing in new customers.  As a result, marketing communications are crafted so...  LearnMore
START ME: Turn Insight into Implementation

START ME: Turn Insight into Implementation

Guest post by Dave Ulrich and Norm Smallwood, co authors of Leadership Sustainability. Most good leaders try to become better. Around the world today, and every day of the year, thousands of leaders will attend leadership training to glean insights into how to lead better. Thousands will receive performance reviews with individual development plans on...  LearnMore
Five Things You Need to Succeed According to Napoleon Hill

Five Things You Need to Succeed According to Napoleon Hill

Guest Post by Don Green, author of Everything I Know About Success I Learned from Napoleon Hill , executive director of the Napoleon Hill Foundation and president of the foundation board at the University of Virginia-Wise. The greatest waste of all is the waste of our own potential mind power. The famous Harvard professor and...  LearnMore

The Debate About Sheryl Sandberg Misses the Point

A guest post from Becky Shambaugh, President and CEO of SHAMBAUGH: The recent firestorm of controversy surrounding Facebook COO Sheryl Sandberg in advance of her forthcoming book, Lean In, has me completely baffled. Somehow, what started as a productive discussion about a critical problem in our country and the world – the lack of women...  LearnMore
SXSW: The Secret Dangers of Online Influence Marketing

SXSW: The Secret Dangers of Online Influence Marketing

Last week, one of SXSW’s stand-out business events was The Secret Dangers of Online Influence Marketing, during which a panel of experts tackled the question: Are marketers wasting time and money with today’s influence measurement tools? The panel revealed the challenges involved in finding social media influencers and how measurement tools such as Klout and...  LearnMore
Warning: Mean Girls at Work in Healthcare

Warning: Mean Girls at Work in Healthcare

Guest post by Katherine Crowley, co-author of Mean Girls at Work The nursing field has long been aware of an issue that many other industries are just waking up to — the power of woman-to-woman relationships. When nurses help each other, it literally saves lives. But when they clash with each other, it causes extreme...  LearnMore
Tips for Managing Conflict in Healthcare

Tips for Managing Conflict in Healthcare

Guest Post by Steven P. Dinkin, Esq., President, The National Conflict Resolution Center and co-author of The Exchange Strategy for Managing Conflict in Healthcare Healthcare has always made for stressful workplaces. Just ask the leaders who must keep their departments running smoothly. The high stakes nature of healthcare plus too many patients plus overworked staff...  LearnMore
Healthcare: Affordability and Convenient Accessibility

Healthcare: Affordability and Convenient Accessibility

From the book Innovators’ Prescription: A Disruptive Solution for Health Care by Clayton Christensen, Jerome H. Grossman M.D., Jason Hwang M.D. The problems facing the health-care industry actually aren’t unique. The products and services offered in nearly every industry, at their outset, are so complicated and expensive that only people with a lot of money...  LearnMore