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Monthly archive August, 2013
[Infographic] Think of Your Brand as a Planet

[Infographic] Think of Your Brand as a Planet

What is your brand’s relationship to its employees?   A brand cannot communicate externally unless it first learns to communicate internally. To better understand your brand’s pull on its workers, and how it can unlock the imaginations of its social employees by building dynamic, transparent communication channels, we have created this handy infographic.   As...  LearnMore
Mothers in the Workplace: Not Enough Has Changed Since Mad Men Days

Mothers in the Workplace: Not Enough Has Changed Since Mad Men Days

It’s amazing that some offices have pingpong tables and pet friendly policies, but have done so little to support working mothers, writes the CEO of Creative Class Group. By Rana Florida (Author, UPGRADE & CEO, Creative Class Group) When I saw Hillary Clinton speak at the APEC summit in Honolulu a few years ago I was awestruck...  LearnMore
The Eight Coaching Principles

The Eight Coaching Principles

Business professionals can put these eight coaching principles and 30 coaching practices to use every day. In Coaching for Breakthrough Success, Dr. Canfield and Dr. Chee explain how to draw out solutions from employees through effective listening, asking great questions, using feedback, appreciating and continuously supporting people to take ownership, and be accountable for taking...  LearnMore
It's All About Keywords: Optimizing Your LinkedIn Profile to Be Found

It’s All About Keywords: Optimizing Your LinkedIn Profile to Be Found

Excerpt from Maximum Success with LinkedIn by Dan Sherman. Everyone has a brand. I am talking about You, Inc. What do you want to be known for? What’s your specialty? What sets you apart? Once you make that decision and have it written down in a few words, then you can create your LinkedIn profile in such...  LearnMore
Ten Ways to Bother and Annoy the LinkedIn Community

Ten Ways to Bother and Annoy the LinkedIn Community

Excerpt from How to Find a Job on LinkedIn, Facebook, Twitter and Google+ 2/E by Brad Schepp and Debra Schepp. LinkedIn will become whatever it is that you work toward making it. Seeing LinkedIn as a tool, you’d be hard pressed to find a more effective way of tracking down colleagues, mentors, apprentices, and friends.Build a...  LearnMore
Top Ten Reasons Customers Like Fan Pages on Facebook

Top Ten Reasons Customers Like Fan Pages on Facebook

Excerpt from Likeable Social Media by Dave Kerpen. Getting the like approval is essential for everyone but even more important for smaller businesses and new organizations, which can utilize such free social media and word-of-mouth marketing to grow their fledgling companies. So what are the top ten reasons customers like fan pages on Facebook? To...  LearnMore
The Etiquette Of The Handshake – It’s Not For Men Only

The Etiquette Of The Handshake – It’s Not For Men Only

Barbara Patcher, author of The Essentials of Business Etiquette: How to Greet, Eat and Tweet Your Way to Success, discusses the proper business handshake. “When did women start shaking hands? It feels awkward.” Recently, a very bright, talented, professional woman asked me that question. Initially, I was startled. Yet, as I thought about the question, I...  LearnMore